On June 29, 2010, In Email, by Peter Fletcher
I have a confession. I only heard of Flowtown today. And it’s got me excited in a kind of “I know there’s something here but I’m not sure what” way. Here’s a video that explains what it is and does. I think there’s some exciting ways agents will use it to craft highly targeted, relevant [...]
On June 29, 2010, In Email, by Peter Fletcher
Done well email marketing is an efficient and effective marketing tool. It can help build a brand and generate sales. But there are guidelines. If followed they will make an email campaign far more effective. According to Max Kalehoff email remains “the default social network”. As a result he recommends following these four principles. They’ll help [...]