People are buying lifestyle not a house. It’s important to become a hyper local expert. Start building a newsletter called How’s the Market. Buy a Kodak video camera and do a monthly video market report. Send this out to our past clients. Your clients are now seeing you online. Geographic farming. It’s all about lifestyle. [...]
Here are 5 simple tweaks you make to your website right now that will get you more free search traffic immediately. Not next week, not next month, now! More traffic means more sales, so get cracking. Here we go. Give every page a unique TITLE tag. I see a lot of agent sites that include [...]
Since the launch of the new Facebook pages spammers are running riot. Their latest trick is to use Facebook as a page then post spam links and comments on the walls of other pages. Their goal is usually to entice people to click through and Like a Facebook page. But it’s an amateurish tactic and does [...]
They were mature women, both well-groomed and articulate, elegant even. By contrast I was fresh-faced, full of dreams and brimming with youthful enthusiasm. Already I was well out of my comfort zone having moved from Kalgoorlie to the hustle and bustle of the big smoke. And I was about to enter the cauldron of my [...]
Why Comment on Blogs? Branding / Awareness – commenting on blogs will almost certainly get you at least a brief once-over from the writer, and consistent contributions are a proven way to build relationships with bloggers. That participation can also yield awareness and branding to the blog’s audience, at least those who are consistent comment [...]
Agents often complain they don’t have anything to blog about. Or they’re just too busy. Both are poor excuses. Here’s why. There’s any amount of interesting topics to write about. Dean Bradley writes about the latest Wembley property market stats. Michelle Aslander blogs about the effect of the NBN on rental prices in Victoria Park. [...]
I withdrew from my PhD studies today. Quite simply I’ve been unable to commit the hours of work needed to produce the work required. A PhD is a big undertaking. It’s the Everest of academia and I have enormous respect for anyone who’s achieved either. It takes commitment and dedication and hours upon hours of [...]






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