Here’s a handy presentation from Atim Ukoh, Director of Social Media at Webtech Dezine.

The key points include:

  • Include your full name and image.
  • Add a keyword rich headline. That’s good for SEO and helps LinkedIn deliver more relevant content.
  • Update your work history, especially those that are relevant to your current work.
  • Network with your school and work alumni. They know you and are probably comfortable with you.
  • Customise your public URL and consider including your city.
  • Ask for recommendations. I say give recommendations. Give before expecting to receive.
  • Join groups and answer questions. Be helpful.
  • Add updates, they stand out because so few people actually post stuff directly to LinkedIn.
  • Get your mobile phone working and add people on the go.
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