Ways to use Twitter

Love it or hate it, Twitter is getting the buzz, and as usual, there are any number of ways to use the service as a marketing tool. MediaShift . Point of Presence::Your Guide to Micro-Blogging and Twitter | PBS: “Media companies such as the BBC, The New York Times and Al Jazeera are trying out [...]

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How main stream media is about to be Twitterized

If you can’t write your story in 140 words or less, you better think about what you want to say again. As David Berlind, from ZD|Net suggests, mainstream media is about to be ‘twitterized.’ In the same way that blogs have disrupted print media (show me a decent newspaper that isn’t at least planning to [...]

 

Twitter – why it’s here and what to do about it

Introduction What is Twitter? It’s a world-wide phenomenon that lets people post short messages of a maximum of 140 characters in response to a simple question – “what are you doing?”. Users can send these messages via IM, mobile phone, from the Twitter web site, or via a number of applications that feed and publish [...]

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Twitter is experiential

If you, like me, have visited the Twitter home page and read the dozens of seemingly meaningless messages about the fragments of peoples lives, you’re probably thinking that it’s a load of rubbish. Why would anyone want to be so self-obsessed to write “gone to lunch with John. Will probably have sushi” and think that [...]

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Scoble on Twitter

When tech guru Robert Scoble says something’s hot, you can bet that it is. And guess what? He’s as hot as hell on Twitter. On this video, Scoble explains in detail how businesses can hit home runs galore through the use of this micro-blogging service. Scoble also discusses Jaiku and Pownce, the big competitors for [...]

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Building loyalty with a Twitter feed

Bloody hell, maybe there is something about Twitter. There’s lots of stories now beginning to surface about companies having a Twitter feed that allows people to keep up to date with short snippets of what’s going on inside a business. For example, a real estate agent might use Twitter to alert his or her subscribers [...]

 

How businesses can make use of Twitter

It seemed like the daftest of all new social networking sites but I’m beginning to see how Twitter may be useful in a business or professional environment. The home page of Twitter suggests that the posts are pure banal crap, but the more I look into it, the more I see the possibilities. Barrack Obama [...]

 
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