Peter Fletcher

  • About
  • Blog
  • Contact

How to use Facebook ads to double my web traffic

March 31, 2014 by Peter Fletcher

This post is the start of a one month challenge to double my web traffic using Facebook advertising.

Over the past 2 months I’ve generated a total of 4,201 visits to my site. That’s an average of 71 visits per day, which suggests I’ll achieve 2,136 visits during April. If I double my traffic I’ll achieve 4,272 visits.

Being that I have a base-line of traffic I’ll need to generate around 2,100 visits from advertising.

How much would I need to spend?

Well, over the past 3 months the Facebook ads I’ve run for my other businesses have achieved an average click-through rate of 2.4%. That means I’ll need to generate 87,500 ad impressions to generate 2,100 clicks.

My last 10 ads have cost me $.41 per post engagement but post engagement includes likes and comments, neither of which is traffic to my website.

My job for tomorrow, then, is to estimate how much I’ll need to spend to generate 87,500 ad impressions.

Good night.

Take a moment to share:

  • Tweet
  • Email

Related posts:

  1. Want more website traffic? Post more to Facebook! Here are a few of my website traffic stats and...
  2. Facebook Send button set to drive better quality traffic Facebook has just released the Send button. It’s designed for people who...
  3. Using Facebook to promote your business Here’s an article about the use of Facebook to promote...
  4. If you had a Gun against your Head to Double your Readership in Two Weeks, What Would you Do? – An Interview with Tim Ferriss Here’s a really interesting article from Darren Rowse at Problogger...
  5. Comscore report shows Facebook users highly engaged According to Comscore’s latest ranking of top online properties for...

Filed Under: Facebook Tagged With: Facebook ads, traffic

About Peter

Speaker, trainer and coach. I write about living, loving and working better. Love a challenge. More...

Subscribe

Get the latest posts delivered to your inbox.

Recent Posts

  • Perth property market report
  • Mandating madness: The case against compulsory e-conveyancing
  • PEXA: Stop treating conveyancers like idiots
  • Page 1 of 365
  • Looking back, looking forward

Top Posts & Pages

  • Why saying "You've got potential" can be the worst thing to say
  • Foucault on Confession
  • Foucault on power relations
  • What Jack and the Beanstalk can teach you about the value of achieving goals
  • Page 1 of 365
  • Why I'm interested in self-writing and the hupomnemata
  • Lisa Barone on becoming a more prolific writer
  • So just why did you add me as a Friend?
  • A real Web 2.0 real estate platform
  • Six tips that will get you called in to do more market appraisals

Location

You can find me at Residential Settlements in Burswood.

5/170 Burswood Road
Burswood WA 6100

Let’s catch up

If you're ready to take your business to the next level, get in touch with me now.

Send me an email using the contact form or call me direct on 0419 538 838.

Connect

Connect with me on one of these social networks.
  • Facebook
  • Google+
  • LinkedIn
  • Tumblr
  • Twitter

Copyright © 2021 · Agency Pro Theme on Genesis Framework · WordPress · Log in

loading Cancel
Post was not sent - check your email addresses!
Email check failed, please try again
Sorry, your blog cannot share posts by email.