Peter Fletcher

  • About
  • Blog
  • Contact

Facebook Ads Eat Google Adwords For Lunch

April 12, 2012 by Peter Fletcher

Social advertising cuts through banner blindness. Friends like, and therefore endorse content. Social queues double the click through rate.

Facebook ads have a 68% higher recall.

FB ads to introduce a business to friends of friends.

How to set up an ad.

Showing ads only to friends of the fans of my page improves the click through rate.

The best ad Heather’s ever run took people to a landing page on her site.

What’s your goal. Be specific.

Consider advertising your listings using Facebook ads.

Use different campaigns for each outcome.

Analyse the results from your campaigns.

Related posts:

  1. Let’s hate on REA for a moment. It’s easy and it’s fun! The case for an industry led property data platform In...
  2. How to use Google Adwords to score yourself a great new listing I’m wondering how a real estate agent might use the...
  3. How to use Facebook ads to double my web traffic This post is the start of a one month challenge...
  4. On being fascinated by Superbowl advertising The US Superbowl has just finished for another year. It’s...
  5. Facebook launches Facebook Studio Facebook has just released Facebook Studio highlighting best practice in...

Filed Under: Conference Notes Tagged With: Facebook ads

About Peter

Speaker, trainer and coach. I write about living, loving and working better. Love a challenge. More...

Subscribe

Get the latest posts delivered to your inbox.

Recent Posts

  • The Perth Property Market: Free Drinks For Everyone
  • Perth Property Market Performance – W/E 22 August 2021
  • Perth property market report
  • Mandating madness: The case against compulsory e-conveyancing
  • PEXA: Stop treating conveyancers like idiots

Location

You can find me at Residential Settlements in Burswood.

5/170 Burswood Road
Burswood WA 6100

Let’s catch up

If you're ready to take your business to the next level, get in touch with me now.

Send me an email using the contact form or call me direct on 0419 538 838.

Connect

Connect with me on one of these social networks.
  • Facebook
  • LinkedIn
  • Tumblr
  • Twitter

Copyright © 2022 · Agency Pro Theme on Genesis Framework · WordPress · Log in