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Facebook Send button set to drive better quality traffic

April 26, 2011 by Peter Fletcher

The Facebook Send button in actionFacebook has just released the Send button. It’s designed for people who want to share a page privately or with selected friends in a group.

Whereas clicking the Like button sends a notification to all friends’ news-feeds, the Send button is a social plugin that allows people to share and comment on a web page via via email, Facebook Messages, or to a Facebook group.

Although it’s designed to sit alongside the current Like button a standalone version is also available.

The button has the potential to increase quality web traffic by allowing visitors to send a link to their friends that’s relevant to their needs and interests. Improving the quality of traffic typically leads to more leads and higher conversion rates.

And it’s easy too.

There’s no need to copy and paste a URL and no need to look up email addresses as friends auto-populate within the sharing dialogue box.

If you found this article helpful use the Send button above to share this article with some of your friends.

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Filed Under: Facebook Tagged With: Facebook, Send button

About Peter

Speaker, trainer and coach. I write about living, loving and working better. Love a challenge. More...

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