Peter Fletcher

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Dean Bradley Launches New Site

March 15, 2011 by Peter Fletcher

Front page of deanbradley.com.au

I’m proud to announce that Dean Bradley has just launched his rebranded web site aimed at delivering news about what’s happening in real estate in Wembley.

The site is built on the WordPress platform. Dean chose the AgentPress Child Theme by StudioPress (affiliate link).

Here’s what the new site includes:

  • Rotating feature property slider on the home page. Each featured image links through to the individual property page.
  • Email subscription form. Dean produces a regular Wembley Property Ladder report, which he emails to his client base. Site visitors can subscribe to this email from each page on the site. It’s a great way to build a database.
  • Social networks buttons that give people options to connect with Dean on other social profiles.
  • The Contact page uses the popular and heavily featured Gravity Forms plugin. At no point on the site is Dean’s email address exposed for spammers to harvest.
  • The Testimonials link provides a link to each of the published testimonials. As Dean receives further testimonials they can be added as new blog posts and these will automatically show under this link.
  • Each property page includes a photo gallery that launches a light box style photo viewer.
  • Social sharing buttons at the bottom of every post. They invite people to share his content with their friends on other social networks.
  • Interactions on his Facebook page are displayed in the sidebar. People can Like his page without leaving the site.
  • Subscribe to blog posts by RSS or email options. People can get the latest news in either their feed reader or email inbox.

In the backend of the site are a number of plugins that provide the site with additional functionality, security and performance enhancements. These include:

  • All-in-one SEO plugin. Each of the pages and posts on the site is optimised to be found easily on search engines. Dean already ranks on page 3 of a Google search for “real estate Wembley”.
  • Images are all optimised to be found on search engines.
  • BackupBuddy. Dean’s site produces multiple daily, weekly and monthly backups, one of which is stored on the ultra-secure Amazon S3.
  • Google Analytics. All of the key site performance statistics are available from within the site’s dashboard.
  • XML Sitemap. With each new post and page of content the site produces a refreshed XML sitemap that has already been submitted to Google.
  • w3 Total Cache advanced page caching that makes the site run faster.
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What are your thoughts about Dean’s site? What’s your initial reaction?

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Filed Under: Clients, Industry news Tagged With: AgentPress, Dean Bradley, Genesis, StudioPress, Wordpress

About Peter

Speaker, trainer and coach. I write about living, loving and working better. Love a challenge. More...

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