Our home of a decade and a half is soon to go on the market. It’s a stressful time. Choosing agents, sprucing up the gardens, patching, painting and packing. All make for challenging times. Here in Perth, Western Australia it’s officially the start of autumn. It seems no one has told the weather though. A [...]
I recently linked my Facebook fan Page to my Twitter account. The thinking behind the move was simple. First the audiences for both my Page and Twitter accounts are similar making the content of the Page post and tweet relevant in both cases. Second, when I update my Page Facebook creates a tweet giving me [...]
There are no right or wrong answers when it comes to social media marketing. There are plenty of ways to get it right; and wrong. Treat these 10 mistakes as ways to think through your social media tactics. They may even serve as useful guides for your marketing more generally. Mistake 1 – Don’t listen [...]
It seems that the growth in visitors to Twitter has stopped in its tracks. At least for the moment. According to Mashable, Twitter’s growth flatlined in May with only a 1.47% increase. What does this mean? For a start the decline could be an anomaly. For example, the number of Twitter accounts using desktop clients [...]