An online survey, conducted by Postling, of more than 500 real estate professionals in the USA has found: 84% of real estate agents use social media. 79% use Facebook and 48% use Twitter. Most (55%) feel comfortable using social media, while 26% are only somewhat comfortable. Agents are missing opportunities by not using video for [...]
On 1000 Watt blog, Brian Boero offers some suggestions about writing blog posts based on content that agents already have. They’re sitting on a goldmine, he contends, and it’s time to step up to the plate and start delivering. Right now you’re like a New York City department store with no windows, a Sushi place [...]
I can write on walls and comment on posts but nothing will ever match turning up, in the flesh, and being present with and for another human being. Nothing will ever beat hand-delivered flowers, ones that say ‘I love you’ and ‘thank you’. Nothing matches a smile that makes the corners of your eyes wrinkle. It’s [...]
There are no right or wrong answers when it comes to social media marketing. There are plenty of ways to get it right; and wrong. Treat these 10 mistakes as ways to think through your social media tactics. They may even serve as useful guides for your marketing more generally. Mistake 1 – Don’t listen [...]
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