Here’s an article about the use of Facebook to promote businesses. It particularly cites the example of a real estate agent who uses targeted Facebook advertising to generate new leads.
My belief is that businesses who don’t let their staff onto Facebook and other social platforms, are missing out. It’s not just for the young folks. Offering easy dialogue, Facebook gets rush of users over 35 | Freep.com | Detroit Free Press: “The older demographic might initially have logged onto Facebook to check on their [...]
I’m currently writing a piece on how micro-blogging (we can include in that mix the mini-updates of moods and feelings on MySpace and Facebook) encourages increased levels of self-disclosure and, therefore, increased risks to privacy. It appears that those at particular risks are you people who, as the quotes below suggest, treat their online profiles [...]
EFF: DeepLinks: “Luckily for the advertising industry, modern web users have begun voluntarily providing all their personal details on social networking sites like Facebook and MySpace. Users of these sites happily upload all sorts of personal information about what books and music they like, where they shop, who their friends are, and where they live. [...]