An online survey, conducted by Postling, of more than 500 real estate professionals in the USA has found:[tweetmeme] 84% of real estate agents use social media. 79% use Facebook and 48% use Twitter. Most (55%) feel comfortable using social media, while 26% are only somewhat comfortable. Agents are missing opportunities by not using video for [...]
The big news today was Google’s announcement that they were introducing an experimental +1 button for search results and advertising. +1 is a kind of Facebook Like button for search, a way for friends to add their endorsement to search results. When performing a search you’ll be able to hit the +1 button and that [...]
When I say I provide social media marketing services for real estate agents I’m often met with a blank stare followed by “Oh right, that sounds interesting”. What I do for a living is especially hard to describe to people who don’t use Facebook and Twitter. Often these people just blink twice before changing subject. [...]
[tweetmeme]As if Facebook isn’t scary enough soon you might be seeing product ads based on the realtime contents of your status updates. Yes, that’s right, post a status update now and a related ad appears – now! Imagine that! Type something about going for a run and up pops an ad for Nike. Or casually [...]
The web we see today is shaped by Google. The way this page is constructed – the way this site and most others are constructed – maximises the chance of it being found on a Google search.[tweetmeme] The holy grail of search engine marketing is page 1 of a Google search. Even better it’s page [...]
LinkedIn, while not as “sexy” as Facebook, may be a far more useful tool for professionals. At least that’s the picture painted by LinkedIn’s latest infographic. The headline numbers from the world’s number three social networking site are: There are over 100 million registered LinkedIn members. That many business cards stacked up would be 98,425 feet high [...]
My first Legend of The Ladder is early morning regular, Greg Williams. Greg started on the ladder in the early eighties. Since then he’s racked up an estimated ninety thousand laps over the course of thirty years. Now in his early sixties Greg is an early morning regular and usually starts his first lap [...]
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