73% of homeowners prefer to work with agents who use video but only .8% of agents use video. Big opportunity to create a point of difference.
Grab a a pocket size camera. Get one with an external mike connector.
1. Check out Ian Watt. Share information about what’s happening in your local real estate market.
2. Share information about your community (lifestyle branding). Check out Dale Chumley.
3. Do a Q & A or get on camera with someone else.
4. Create a screencast.
5. Give a tour of the community or neighborhood.
6. Client testimonials.
7. Check out Capture.
8. Implement. Keep videos under 2 minutes.
9. Don’t worry about editing. That comes later.
Syndicate video with tubemogul.com but be careful about doing that. Follow up on all comments.